GESIS Data Catalogue - Study ZA1946
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ZA1946: Dialogs 3 (Orientations in Society, Consumption, Advertising and Life Style)

Citation Citation
INFRATEST, München; STERN, Gruner + Jahr, Hamburg (1991): Dialogs 3 (Orientations in Society, Consumption, Advertising and Life Style). GESIS Data Archive, Cologne. ZA1946 Data file Version 1.0.0, doi:10.4232/1.1946
Study No.ZA1946
TitleDialogs 3 (Orientations in Society, Consumption, Advertising and Life Style)
Current Version1.0.0, 2010-4-13, doi:10.4232/1.1946 (Publication Year 1991)
Date of Collection02.1990 - 04.1990
Principal Investigator/
Authoring Entity,
Institution
  • INFRATEST, München
  • STERN, Gruner + Jahr, Hamburg
Categories Categories
  • Society, Culture
Topics Topics
  • 5.3 Cultural activities and participation
  • 5.6 Social conditions and indicators
  • 5.8 Social behaviour and attitudes
  • 7.3 General health
  • 9.2 Mass media
  • 17.3 Consumption / consumer behaviour
Study No.1946
TitleDialogs 3 (Orientations in Society, Consumption, Advertising and Life Style)
Other Titles

    Current Version1.0.0, 13.04.2010, 10.4232/1.1946
    Date of Collection
    Principal Investigator/ Authoring Entity, Institution
    • INFRATEST, München
    • STERN, Gruner + Jahr, Hamburg

    Abstract
    Categories
    • Society, Culture

    Topics
    • 5.3 Cultural activities and participation
    • 5.6 Social conditions and indicators
    • 5.8 Social behaviour and attitudes
    • 7.3 General health
    • 9.2 Mass media
    • 17.3 Consumption / consumer behaviour

    Content

    DatasetNumber of Units: 5518
    Number of Variables: 1119
    Data Type: -
    Analysis System(s): SPSS, OSIRIS
    Availability ExplanationA - Data and documents are released for academic research and teaching.
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    CD General Access to studies and data sets at the GESIS Data Archive for the Social Sciences
    Errata in current versionnone
    Version 1.0.0
    (current version)
    2010-4-13 Version number created automatically (implementation of a uniform versioning policy) doi:10.4232/1.1946 (Publication Year 1991)
    NotesThe two prior studies Dialogs 1 and 2 are archived under ZA Study Nos. 1390 (for 1982) and 1597 (for 1985).
    Publications
    • STERN: Dialoge 3: Berichtsband. Orientierungen in Gesellschaft, Konsum, Werbung und Lifestyle. Hamburg: Gruner + Jahr, 1990. (Die STERN Bibliothek)
    Relevant full texts
    from SSOAR (automatically assigned)