GESIS - DBK - ZA0856
 

ZA0856: Media Analysis (MA 79)

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Questionnaires

sortsort

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Bibliographic Citation

Citation Citation    Arbeitsgemeinschaft Media-Analyse, Frankfurt; Media-Micro-Census, Frankfurt (1981): Media Analysis (MA 79). GESIS Data Archive, Cologne. ZA0856 Data file Version 1.0.0, https://doi.org/10.4232/1.0856
Study No.ZA0856
TitleMedia Analysis (MA 79)
Current Version1.0.0, 2010-4-13, https://doi.org/10.4232/1.0856 (Publication Year 1981)
Date of Collection05.1978 - 03.1979
Principal Investigator/ Authoring Entity, Institution
  • Arbeitsgemeinschaft Media-Analyse, Frankfurt
  • Media-Micro-Census, Frankfurt

Content

AbstractMedia usage of the West German population in 1978. Topics: The content of the study is largely identical to the content of ZA Study No. 0850 or 1152.
Categories Categories
  • Communication, Public Opinion, Media
Topics Topics
  • 9.2 Mass media

Methodology

Geographic Coverage
  • Germany (DE), FRG incl. West Berlin
UniversePersons 14 years old and older.
Sampling Procedure Sampling Procedure
Multi-stage stratified random sample (ADM mastersample)
Mode of Collection Mode of Collection
Oral survey with standardized questionnaire
Data CollectorGETAS, Bremen; IFAK, Taunusstein; MEDIA-MARKT ANALYSEN und CENSUS, Frankfurt; INFRATEST, Muenchen; SAMPLE, Hamburg; INFAS, Bonn-Bad Godesberg; Wolfgang Schaefer-Marktforschung, Hamburg
Date of Collection
  • 05.1978 - 03.1979

Errata & Versions

VersionDate, Name, DOI
1.0.0 (current version)2010-4-13 Version number created automatically (implementation of a uniform versioning policy) https://doi.org/10.4232/1.0856 (Publication Year unknown)
Errata in current version
none
Version changes

Further Remarks

Number of Units: 17728
Number of Variables: 2332
Data Type: Binär
Analysis System(s): -

Publications

Publications
  • Arbeitsgemeinschaft Media-Analyse; Media-Micro-Census (Hrsg.): Media-Analyse 1979. Frankfurt: Selbstverlag 1979.
Relevant full texts
from SSOAR (automatically assigned)

Groups

Groups
  • Reader Analysis / Media Analysis