GESIS Data Catalogue - Study ZA0513
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ZA0513: The People Look at Radio (Special Deck)

Citation Citation
Lazarsfeld, Paul F. (1945): The People Look at Radio (Special Deck). GESIS Data Archive, Cologne. ZA0513 Data file Version 1.0.0, doi:10.4232/1.0513
Study No.ZA0513
TitleThe People Look at Radio (Special Deck)
Current Version1.0.0, 2010-4-13, doi:10.4232/1.0513 (Publication Year 1945)
Date of Collection11.1945
Principal Investigator/
Authoring Entity,
Institution
  • Lazarsfeld, Paul F. - Bureau of Applied Social Research, Columbia University, New York
Categories Categories
  • Communication, Public Opinion, Media
Topics Topics
  • 9.2 Mass media
  • 9.4 Advertising
Study No.0513
TitleThe People Look at Radio (Special Deck)
Other Titles

    Current Version1.0.0, 13.04.2010, 10.4232/1.0513
    Date of Collection
    Principal Investigator/ Authoring Entity, Institution
    • Lazarsfeld, Paul F. - Bureau of Applied Social Research, Columbia University, New York

    Abstract
    Categories
    • Communication, Public Opinion, Media

    Topics
    • 9.2 Mass media
    • 9.4 Advertising

    Content

    DatasetNumber of Units: 615
    Number of Variables: -
    Data Type: Mehrfachlochung
    Analysis System(s): -
    Availability ExplanationB - Data and documents are released for academic research and teaching, if the results won’t be published. If any publications or any further work on the results is planned, permission must be obtained by the Data Archive.
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    Errata in current versionnone
    Version 1.0.0
    (current version)
    2010-4-13 Version number created automatically (implementation of a uniform versioning policy) doi:10.4232/1.0513 (Publication Year 1945)
    NotesThe current data set contains the interviewed owners of a radio in the above-specified time zones and thus only a part of the 3243 respondents of the complete project.
    Publications
    • Field, Harry; Lazarsfeld, Paul F.: The People Look at Radio. Chapel Hill: The University of North Carolina Press 1946.
    • Hyman, Herbert: Survey Design and Analysis: Principles, Cases and Procedures. New York: Free Press 1955.
    Relevant full texts
    from SSOAR (automatically assigned)